Back in March, we showed you Charlotte’s Casiraghi’s debut Gucci Forever Now ad campaign which was shot by world-renowned photographer Peter Lindbergh, and now it’s time to take a look at someone else’s efforts behind the camera. (Don’t worry, there are still two more instalments to come in case you haven’t got your full Charlotte/Gucci fix.)

This time round, it was the turn of photography duo Inez Van Lamsweerde and Vinoodh Matadin to capture the granddaughter of the late Princess Grace of Monaco, opting to shoot her in a series of stunning black and white images.

Once again, we love the casual, equestrian feel of the campaign, and the iconic Gucci horsebit loafers haven’t gone unnoticed either. Charlotte’s casual styling is the perfect balance of glamour and effortlessness – Grace Kelly would have been proud!

[Telegraph] 

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